Community Profile
Demographics
A snapshot of Rogers, Texas - people, workforce, and opportunity.
1,450
Population
677
Employed
$70.8K
Median Income
32.3 min
Avg Commute
Key Metrics at a Glance
Population Growth
1,450
+0.42% YoY
Steady growth compared to rural TX average
Employment
677
-5.58% YoY
Labor force participation: 64.8%
Top Industry
Healthcare
201 workers (30% of workforce)
Quick Insight
Rogers shows resilient population growth alongside evolving employment patterns. The workforce is concentrated in recession-resistant sectors like healthcare and retail, with longer commute times (32.3 min vs 26.7 TX avg) indicating workers travel to nearby employment hubs for opportunities.
Workforce Analysis
Median Earnings
$32,472
Gender gap: Women earn 82.8% of men's wages
Commute Time
32.3 min
Above TX average of 26.7 minutes
| Occupation | Workers | % of Total |
|---|---|---|
| Sales & Related | 131 | 19.4% |
| Health Technicians | 63 | 9.3% |
| Management | 58 | 8.6% |
Note: Lists may not be exhaustive. Data represents major occupation categories.
Employment by Industry
| Industry | Workers | Top Pay |
|---|---|---|
| Healthcare & Social | 201 | $73,278 (practitioners) |
| Retail Trade | 138 | $28,719 |
| Transportation | 57 | $37,589 |
| Manufacturing | - | $78,875 (highest) |
Income & Commuting Patterns
Household Income
$70,800
+1.34% YoY
Per capita: $24,032
Commute Patterns
80%
Drive alone | 5% work from home
Income Distribution
Median household income shows steady growth. The 32.3-minute average commute suggests many residents work in nearby employment centers like Temple or Killeen, accessing higher-wage opportunities while maintaining lower Rogers living costs.
Earnings by Gender & Sector
$34,674
Men's Median
$28,719
Women's Median
82.8%
Pay Ratio
| Top Earning Sectors | Median Pay |
|---|---|
| Manufacturing | $78,875 |
| Healthcare Practitioners | $73,278 |
| Transportation | $37,589 |
Educational Attainment
HS Graduation
87%
Of adults 25+
Bachelor's+
4%
TX average: 32%
Education Pipeline
Nearest colleges: Temple (~14 miles), Killeen
Housing & Living Costs
Median Home Value
$107,443
+8.74% YoY
TX median: $296,900 | US: $338,100
Homeownership Rate
71.2%
Above TX average of 64.7%
Median Rent
$623
Gross rent: $944 (with utilities)
Housing Market Overview
Rogers offers exceptional housing affordability with median home values 63% below national average. The cost of living index of 77.9 (vs 100 national) combined with high homeownership rates creates an attractive environment for families and retirees seeking value.
Property Values by Type
| Housing Type | Median Value | Units |
|---|---|---|
| Detached Houses | $115,030 | 438 |
| Mobile Homes | $71,139 | 90 |
| All Housing Units | $107,443 | 528 |
457
Occupied Units
13.4%
Vacancy Rate
$758
Median Mortgage
328
Owner-Occupied
| Rental Metric | Value | Context |
|---|---|---|
| Contract Rent (Median) | $623 | Lower quartile: $419 |
| Gross Rent (w/ Utilities) | $944 | Upper quartile: $789 |
| Renter-Occupied Units | 129 | 28.2% of occupied |
| Rental Vacancy | ~11% | Near TX average |
Note: 2025 market shows some volatility with limited inventory (24 homes for sale).
Business Environment
Sales Tax Rate
8.25%
State: 6.25% | Local: 2%
Property Tax
$0.95
Per $100 valuation (City)
Business Sectors
5
Primary economic drivers
Key Local Employers
- Rogers Independent School District - Education sector
- Healthcare Facilities - Part of 201 healthcare workers
- Retail & Main Street Businesses
- Agriculture & Equipment - Traditional economic base
Regional Employers (Bell County)
| Company | Industry | Jobs |
|---|---|---|
| McLane Company | Logistics | 1,325 |
| Wilsonart LLC | Manufacturing | 772 |
| Artco-Bell Corp | Manufacturing | 346 |
Many Rogers residents commute to these regional employers.
| Tax Type | Rate | Details |
|---|---|---|
| City Property Tax | $0.95/$100 | M&O: $0.60 | I&S: $0.35 |
| School District Tax | $1.09/$100 | M&O: $0.67 | I&S: $0.42 |
| Sales Tax Combined | 8.25% | Standard for Bell County |
| State Income Tax | 0% | No state income tax in TX |
Available Programs
Local: Low-interest loans, tax abatements via Rogers EDC
County: Property tax reductions for job creation (Nov 2023 policy)
State: Texas Enterprise Zone Program, Enterprise Fund grants
Small Business: Grants up to $15,000 for qualifying businesses
County: Property tax reductions for job creation (Nov 2023 policy)
State: Texas Enterprise Zone Program, Enterprise Fund grants
Small Business: Grants up to $15,000 for qualifying businesses
Transportation & Access
Direct Highway
US 190
East-West corridor through town
I-35 Access
15-20 mi
Major N-S interstate corridor
Nearest Airport
40 mi
Killeen Regional (GRK)
Strategic Location
Rogers sits on US 190 with quick access to I-35, connecting to major Texas metros. The planned I-14 extension positions Rogers as a future interstate junction, potentially boosting freight traffic and economic development opportunities.
| Highway | Access | Key Destinations |
|---|---|---|
| US 190 | Direct | Temple (14 mi), Killeen, Huntsville |
| I-35 | 15-20 mi | Austin (70 mi), Waco (30 mi), DFW |
| I-14 (Future) | Direct* | Belton to Huntsville corridor |
*I-14 Extension Project: TxDOT feasibility study through 2029, Rogers as key starting point.
- I-14 Extension Project - Upgrading US 190 to interstate standards
- TxDOT Feasibility Study - Through 2029, Rogers as key starting point
- Public Meetings - Community input sessions held July 2024
| Airport | Distance | Drive Time | Services |
|---|---|---|---|
| Killeen Regional (GRK) | 40 mi NW | 45-60 min | Commercial (179K passengers/yr), Military logistics |
| Austin-Bergstrom (AUS) | 70 mi S | 1-1.5 hrs | Major hub (12.8M passengers/yr), International |
| Waco Regional (ACT) | 50 mi N | 1 hr | General aviation, Limited commercial |
0
Local Airports
32.3 min
Avg Commute
3
Regional Airports
Quality of Life
Safety Rating
A+
Crime well below national avg
School Rating
B
Above average for rural area
Healthcare Access
13.7 mi
To nearest hospital (Temple)
Living in Rogers
Rogers combines exceptional safety, affordable living, and strong community schools. While healthcare requires travel to nearby cities, the town's disc golf course, parks, and proximity to lakes offer quality recreation.
| School | Grades | Rating | Notes |
|---|---|---|---|
| Rogers Elementary | PK-5 | B | Family-oriented environment |
| Rogers Middle | 6-8 | B | Small class sizes |
| Rogers High | 9-12 | B | Enhanced safety (2 SROs) |
500-600
Total Students
87%
HS Graduation Rate
C
TEA District Rating
2025 Safety Enhancement: Second School Resource Officer added via TEA grant.
| Facility Type | Location | Distance |
|---|---|---|
| Major Hospital | Baylor Scott & White (Temple) | 13.7 miles |
| Regional Hospitals | Killeen Medical Centers | ~40 miles |
| Local Services | Primary care clinics | In town |
| Healthcare Employment | 201 local healthcare workers | 29.6% of workforce |
Note: Limited local facilities require travel for specialized care.
- 18-Hole Disc Golf Course - Recently opened community amenity
- City Park & Playground - Family recreation space
- Regional Lakes - Stillhouse Hollow (~30 mi), Belton Lake nearby
- Local Businesses - Several restaurants and shops
Hot
Summers
Mild
Winters
Year-Round
Outdoor Activities
| Category | Rating/Value | Details |
|---|---|---|
| Crime Rate | A+ | Significantly below national average |
| Police Presence | Enhanced | New equipment, additional officers, increased patrols (2025) |
| School Safety | Upgraded | 2 School Resource Officers |
| Code Enforcement | Active | Regular patrols for quality of life |
| Metric | Score | Notes |
|---|---|---|
| Air Quality (AQI) | 72.9 | Good 79% of days (288/year) |
| Water Quality | 100 | Perfect - no violations in 5 years |
| Tornado Risk | Above Avg | 53% higher than US average |
Data Sources:
Census Reporter (ACS 2023), Data USA, Texas Workforce Commission, texassitesearch.com, City-Data.com, Zillow, Bell County Appraisal District, Texas Comptroller, U.S. Census Bureau, TxDOT, FHWA National Highway Freight Network, TEA, Niche.com, AreaVibes, Dwellics, PlaceVista, AreaRadar, and other federal, state, and local databases.
Compiled August 2025